Digital Agriculture Market Insights: Size, Share, Growth Analysis & Forecast (2024-2029)
The study includes a thorough analysis divided into three categories: technology (Core, Peripheral), Operation (Farming & Feeding, Monitoring & Scouting, Marketing & Demand Generation), and Sorted by Type (Software, Services, Hardware), Geographically (Europe, Asia-Pacific, North America, South America, and the Middle East)
Digital Agriculture Market Snapshot
Digital Agriculture Market Overview
The market for digital agriculture is expected to grow from $17.52 billion in 2024 to $34.41 billion in 2029. Over the course of the 2024–2029 forecast period, the worldwide digital agriculture market is expected to grow at a 14.45% annual rate. Innovations in technology and evolving farming practices are causing a major shift in digital agriculture. In an increasingly complicated and competitive environment, farmers worldwide have adopted digital technologies in recent years to boost productivity, sustainability, and profitability. Digital agriculture uses technology such as automation, IoT sensors, artificial intelligence, and data analytics to improve farming operations, lower risks, and make better decisions. By using these tools, farmers can collect and analyze vast volumes of data on anything from soil health and machinery telemetry to crop performance and weather patterns, empowering them to make fact-based decisions. Furthermore, precision farming techniques like drone-assisted monitoring, automatic irrigation, and variable rate application are made possible by digital agriculture, helping farmers maximize resource use, reduce their impact on the environment, and boost yields. In a world changing swiftly, the digital agriculture sector can totally alter farming and deliver food security, sustainability, and resilience. It is driven by innovation and collaboration among farmers, agribusinesses, and technology providers.
​​​Digital Agriculture Market Coverage
| Historical & Forecast Period | 2018-2029 |
| Base Year | 2023 |
| Forecast Period | 2024-2029 |
| Units | Billion US$ |
| Segments | Technology, Operations, Type |
| Geographies | North America, South America, Asia Pacific, Europe, The Middle East, Africa |
| Key Vendors | Accenture Plc, CropX Inc., AGCO Corp., Raven Industries, Inc., Trimble, Inc. |
Key Geographies of Digital Agriculture Market, 2023
Porter’s 5 Forces Analysis of Digital Agriculture Market
Digital Agriculture Market Trends
Concerns about climate change, soil degradation, water scarcity, and biodiversity loss are driving up demand for agricultural practices that minimize environmental impact and promote long-term sustainability. Digital agriculture technology is being applied to farming operations to produce reduced greenhouse gas emissions, better resource utilization, and precision conservation. Growing in popularity as a holistic farming approach, regenerative agriculture aims to improve ecosystem resilience, restore soil health, and sequester carbon. Digital tools that provide farmers with up-to-date data on crop performance, soil health, and moisture levels assist regenerative farming practices. Predictive analytics, precise irrigation systems, and soil sensors are a few of these tools. This makes it possible for farmers to implement practices more successfully like crop rotation, covering crops, and reduced tillage, which improves soil structure, nutrient cycling, and carbon sequestration. In general, digital agriculture’s use of sustainability and regenerative techniques marks a paradigm change toward more resilient, ecologically benign, and socially conscious farming systems. Innovation and collaboration are encouraged throughout the digital agriculture ecosystem due to growing knowledge of the relationships between ecological health, societal well-being, and agricultural productivity.
Digital Agriculture Market Driving Factors
The demand for sustainable farming methods and the need to increase agricultural output to feed the world’s expanding population are two of the main drivers driving the expansion of the digital agriculture market. Blockchain, artificial intelligence, machine learning, and the Internet of Things are examples of digital technologies that are continually developing and fostering innovation in the agriculture sector. With the use of these technologies, farmers can optimize all facets of their operations, from planting and cultivation to harvesting and marketing, by having access to real-time data, actionable insights, and decision support tools. As these technologies become more accessible and affordable, farmers of all sizes can benefit from them to boost output, profitability, and efficiency.
Digital Agriculture Market Challenges
The digital divide among farmers is a significant obstacle in the market for digital agriculture. Digital technologies have the power to revolutionize farming practices and increase agricultural productivity, but not all farmers have equal access to or proficiency with these resources. In numerous distant locations, farmers could lack access to the necessary infrastructure and stable internet connectivity to use digital agriculture solutions. This problem aggravated limited access to computers, smartphones, and other digital devices, especially in underdeveloped nations. Incorporating digital agriculture technologies like drones, software platforms, sensors, and precise equipment may be too costly for smallholder farmers with insufficient finance. Even if the initial expenditure is manageable, there may be problems with recurring costs like maintenance and data subscription bills.
Digital Agriculture Market – Key Industry News
- In February of 2024, Deere & Company acquired Bear Flag Robotics. With this acquisition, John Deere is demonstrating his dedication to developing digital agriculture and incorporating innovative automation technologies into his line of products.
- In March 2024, Bayer Crop Science announced the launch of Climate FieldViewTM Plus, an enhanced digital farming platform. Climate FieldViewTM Plus helps farmers optimize agronomic practices and maximize yields while minimizing environmental impact using innovative technology like field-level weather forecasts, satellite imagery analytics, and predictive modeling tools.
- In March 2024, Trimble and ADM’s partnership intends to combine ADM’s broad grain marketing and processing capabilities with Trimble’s precision agriculture solutions. The two companies aim to offer complete digital agriculture solutions that assist farmers in improving efficiency, profitability, and operational effectiveness.
Digital Agriculture Market Competitive Landscape
The players in the global digital agriculture market are constantly refining their approaches to maintain a competitive edge. Companies primarily use acquisitions, R&D, partnerships, and technological launches. Several important entities in the digital agriculture market include Accenture Plc, CropX Inc., AGCO Corp., Raven Industries, Inc., Trimble, Inc., and others.
Digital Agriculture Market Company Share Analysis, 2023 (%)
Digital Agriculture Market – Key Companies
Reason to Buy from us
Table of Contents
| 1. Introduction | 1.1. Research Methodology 1.2. Scope of the Study |
| 2. Market Overview / Executive Summary | 2.1. Global Digital Agriculture Market (2018 – 2022) 2.2. Global Digital Agriculture Market (2023 – 2029) |
| 3. Market Segmentation | 3.1. Global Digital Agriculture Market by Technology 3.1.1. Peripheral 3.1.2. Core 3.2. Global Digital Agriculture Market by Operation 3.2.1. Farming & Feeding 3.2.2. Monitoring & Scouting 3.2.3. Marketing & Demand Generation 3.3. Global Digital Agriculture Market by Type 3.3.1. Hardware 3.3.2. Software 3.3.3. Services |
| 4. Regional Segmentation | 4.1. North America 4.1.1. The U.S 4.1.2. Canada 4.1.3. Mexico 4.2. South America 4.2.1. Brazil 4.2.2. Argentina 4.2.3. Colombia 4.2.4. Chile 4.2.5. Rest of South America 4.3. Asia Pacific 4.3.1. China 4.3.2. India 4.3.3. Japan 4.3.4. South Korea 4.3.5. Rest of Asia Pacific 4.4. Europe 4.4.1. UK 4.4.2. Germany 4.4.3. Italy 4.4.4. France 4.4.5. Spain 4.4.6. Rest of Europe 4.5. The Middle East 4.5.1. Turkey 4.5.2. UAE 4.5.3. Saudi Arabia 4.5.4. Rest of the Middle East 4.6. Africa 4.6.1. Egypt 4.6.2. South Africa 4.6.3. Rest of Africa |
| 5. Value Chain Analysis of the Global Digital Agriculture Market | |
| 6. Porter Five Forces Analysis | 6.1. Threats of New Entrants 6.2. Threats of Substitutes 6.3. Bargaining Power of Buyers 6.4. Bargaining Power of Suppliers 6.5. Competition in the Industry |
| 7. Trends, Drivers and Challenges Analysis | 7.1. Market Trends 7.1.1. Market Trend 1 7.1.2. Market Trend 2 7.1.3. Market Trend 3 7.1.4. Market Trend 4 7.1.5. Market Trend 5 7.2. Market Drivers 7.2.1. Market Driver 1 7.2.2. Market Driver 2 7.2.3. Market Driver 3 7.2.4. Market Driver 4 7.2.5. Market Driver 5 7.3. Market Challenges 7.3.1. Market Challenge 1 7.3.2. Market Challenge 2 7.3.3. Market Challenge 3 7.3.4. Market Challenge 4 7.3.5. Market Challenge 5 |
| 8. Regulatory Landscape | |
| 9. Competitive Landscape | 9.1. Accenture Plc 9.2. CropX Inc. 9.3. AGCO Corp. 9.4. Raven Industries Inc. 9.5. Trimble, Inc. 9.6. Company 6 9.7. Company 7 9.8. Company 8 9.9. Company 9 9.10. Company 10 |
Digital Agriculture Market – Frequently Asked Questions (FAQs)
What is the current size of the global digital agriculture market?
The market size for the global digital agriculture market in 2024 is $17.52 Billion.
Who are the major vendors in the global digital agriculture market?
The major vendors in the global digital agriculture market are Accenture Plc, CropX Inc., AGCO Corp., Raven Industries, Inc., Trimble, Inc.
Which segments are covered under the global digital agriculture market segments analysis?
This report offers in-depth insights into each technology, operation, type.