Rice Flour Market Analysis: Growth, Size, Share & Future Trends (2024-2029) 

The market report offers a detailed analysis segmented by Type (Long Grain, Medium and Short Grain, Pregelatinized); by Application (Bakery and Confectionaries, Breakfast Cereals and Premixes, Baby Foods, Sweet and Savory Snacks, Others); by Geography (North America, South America, Asia Pacific, Europe, The Middle East, Africa).

Outlook 

• The rice flour market is estimated to be at USD 1,049.51 Mn in 2025 and is anticipated to reach USD 1,297.22 Mn in 2030. 

• The rice flour market is registering a CAGR of 4.33% during the forecast period 2025-2030. 

• The global rice flour market is growing steadily due to increasing consumer demand for gluten-free alternatives, especially in baked goods, snacks, and ready-to-eat meals. The rising health consciousness and growing awareness regarding gluten intolerance and celiac disease are further pushing the demand. 

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Ecosystem 

• The participants in the global rice flour industry are always developing their strategies to preserve a competitive advantage. 

• These companies focus on clean-label, gluten-free and organic rice flour products, acquisitions, investments, Research & Development, partnerships, and technological launches. 

• Several important entities in the rice flour market include Associated British Foods Plc; Ingredion Inc.; Shipton Mill Ltd.; Ebro Foods, S.A.; General Mills, Inc.; and others. 

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Findings 

Attributes	Values
Historical Period	2019-2023
Base Year	2024
Forecast Period	2025-2030
Market Size (2025)	USD 1,049.51 Mn
Market Size (2030)	USD 1,297.22 Mn
Growth Rate	4.33% CAGR from 2025 to 2030
Key Segments	Type (Long Grain, Medium and Short Grain, Pregelatinized); Application (Bakery and Confectionaries, Breakfast Cereals and Premixes, Baby Foods, Sweet and Savory Snacks, Others); Geography (North America, South America, Asia Pacific, Europe, The Middle East, Africa)
Key Vendors	Associated British Foods Plc; Ingredion Inc.; Shipton Mill Ltd.; Ebro Foods, S.A.; General Mills, Inc.
Key Countries	The US; Canada; Mexico; Brazil; Argentina; Colombia; Chile; China; India; Japan; South Korea; The UK; Germany; Italy; France; Spain; Turkey; UAE; Saudi Arabia; Egypt; South Africa
Largest Market	Asia Pacific

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Trends  

• Gluten-Free and Allergen-Friendly Choices: The rice flour market is leaning towards gluten-free and allergen-friendly options, emphasizing a growing consumer preference for healthier alternatives. This trend is reflected in the rising popularity of rice flour in baking and cooking, appealing to those with dietary restrictions and a desire for clean-label products. 

• Adoption of Advanced Milling Techniques: Advanced milling techniques are being adopted to improve rice flour texture and quality. This includes developments in ultra-fine milling technology, which enhances the fineness and smoothness of the flour. In 2022, Satake Corporation introduced an innovative milling process to produce superfine rice flour for high-quality bakery applications. 

• Innovation in Rice Flour Blends: To improve the nutritional quality and functionality of rice flour, manufacturers are increasingly exploring various blends. By combining rice flour with other gluten-free options like almond, coconut, or chickpea flour, they create mixtures that enhance taste, texture, and nutritional value. These blends address specific dietary requirements while adding a distinct flavor profile to a variety of products. 

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Catalysts 

• Expanding Application in the Food and Beverage Industry: The rising demand for gluten-free options is a significant market driver for rice flour, as consumers increasingly prioritize health and dietary preferences. In 2023, PepsiCo expanded its snack portfolio with a rice flour-based product range, tapping into the health-conscious consumer base seeking gluten-free alternatives. This growth reflects a broader shift towards inclusivity in dietary choices, catering to those with specific dietary restrictions while also appealing to a wider audience seeking nutritious alternatives. 

• Rising Demand for Clean-Label Products: The clean-label movement is encouraging manufacturers to streamline their ingredient lists, as consumers prioritize transparency and healthier options. Consequently, rice flour is gaining popularity as a natural thickening agent in sauces, gravies, and soups due to its mild flavor and gluten-free characteristics. This growth not only attracts health-conscious customers but also caters to individuals with dietary restrictions, aligning with the rising demand for recognizable, wholesome ingredients. 

• Government Support for Rice Production: Government initiatives backing rice farming contribute to a more stable raw material supply by offering farmers financial support, modern agricultural techniques, and access to sustainable practices. These programs improve crop yields and quality while promoting regional food security. Consequently, a reliable supply of high-quality rice and rice-based products is secured, benefiting manufacturers and consumers. 

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Restraints 

• Fluctuating Rice Prices: The market for rice flour is highly dependent on rice production, which can be influenced by fluctuating rice prices resulting from unpredictable weather patterns and changes in agricultural policies. Factors such as droughts, floods, and pests can disrupt supply chains, leading to price volatility. 

• Stringent Food Safety Regulations: Regulatory requirements for food safety and labeling, particularly regarding gluten-free certification, create added complexity and costs for rice flour manufacturers. In 2022, the U.S. Food and Drug Administration (FDA) introduced stricter gluten-free labeling standards, leading to higher compliance costs for U.S. rice flour producers due to the need for more rigorous testing and documentation. This poses significant challenges for smaller manufacturers as they work to meet these regulations while staying competitive. 

• Supply Chain Disruptions: Supply chain disruptions have caused bottlenecks in sourcing raw rice and distributing rice flour, leading to increased lead times for manufacturers. As a result, product deliveries are significantly delayed due to global shipping issues. These challenges threaten to impact overall market availability and pricing stability. 

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Table of Contents 

1.       Introduction         1.1.    Research Methodology         1.2.    Scope of the Study  2.       Market Overview / Executive Summary         2.1.    Global Rice Flour Market (2019 – 2023)         2.2.    Global Rice Flour Market (2024 – 2030)  3.       Market Segmentation         3.1.    Global Rice Flour Market by Type                3.1.1.    Long Grain                3.1.2.    Medium and Short Grain                3.1.3.    Pregelatinized         3.2.    Global Rice Flour Market by Application                3.2.1.    Bakery and Confectionaries                3.2.2.    Breakfast Cereals and Premixes                3.2.3.    Baby Foods                3.2.4.    Sweet and Savory Snacks                3.2.5.    Others  4.       Regional Segmentation         4.1.    North America                4.1.1.    The US                4.1.2.    Canada                4.1.3.    Mexico         4.2.    South America                4.2.1.    Brazil                4.2.2.    Argentina                4.2.3.    Colombia                4.2.4.    Rest of South America         4.3.    Asia Pacific                4.3.1.    China                4.3.2.    India                4.3.3.    Japan                4.3.4.    Rest of Asia Pacific         4.4.    Europe                4.4.1.    The UK                 4.4.2.    Germany                4.4.3.    Italy                4.4.4.    France                4.4.5.    Rest of Europe         4.5.    The Middle East                4.5.1.    Turkey                4.5.2.    UAE                4.5.3.    Saudi Arabia                4.5.4.    Rest of the Middle East         4.6.    Africa                4.6.1.    Egypt                4.6.2.    South Africa                4.6.3.    Rest of Africa  5.       Value Chain Analysis of the Global Rice Flour Market  6.       Porter Five Forces Analysis         6.1.    Threats of New Entrants         6.2.    Threats of Substitutes         6.3.    Bargaining Power of Buyers         6.4.    Bargaining Power of Suppliers         6.5.    Competition in the Industry  7.       Trends, Drivers and Challenges Analysis         7.1.    Market Trends         7.1.1.    Market Trend 1         7.1.2.    Market Trend 2         7.1.3.    Market Trend 3         7.2.    Market Drivers         7.2.1.    Market Driver 1         7.2.2.    Market Driver 2         7.2.3.    Market Driver 3         7.3.    Market Challenges         7.3.1.    Market Challenge 1         7.3.2.    Market Challenge 2         7.3.3.    Market Challenge 3  8.       Opportunities Analysis         8.1.    Market Opportunity 1         8.2.    Market Opportunity 2         8.3.    Market Opportunity 3  9.       Competitive Landscape         9.1.    Associated British Foods Plc         9.2.    Ingredion Inc.         9.3.    Shipton Mill Ltd.         9.4.    Ebro Foods, S.A.         9.5.    General Mills, Inc.         9.6.    Company 6         9.7.    Company 7         9.8.    Company 8         9.9.    Company 9         9.10.  Company 10

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Rice Flour Market – FAQs 

1.  What is the current size of the rice flour market? 

Ans. In 2025, the rice flour market size is USD 1,049.51 Mn. 

2.  Who are the major vendors in the rice flour market?  

Ans. The major vendors in the rice flour market are Associated British Foods Plc; Ingredion Inc.; Shipton Mill Ltd.; Ebro Foods, S.A.; General Mills, Inc. 

3.  Which segments are covered under the rice flour market segments analysis?  

Ans. The rice flour market report offers in-depth insights into Type, Application, and Geography.